LocaliQ | Keyword
Below are the measures and dimensions Alight Analytics considers standard for LocaliQ - Keyword dataset. The data is pulled for the previous 31 days on 1st and 15th of each month.
This dataset can be automatically activated without a ticket through Dataset Activation.
Pro Tip: If a different data pull day is required, please let the Product Support team know and they can adjust the refresh window to your preference.
|
Field Name |
Type |
Description |
|
Keyword |
String |
The keyword name |
|
Type |
String |
Keyword type (search/display) |
|
Clicks |
Integer |
Clicks for keyword |
|
Impressions |
Integer |
Impressions for keyword |
|
CTR |
Float |
Click through rate for Keyword |
|
Report Type |
String |
Name of report |
|
Earliest Date Available |
Date |
How far back data is available |
|
Start Date |
Date |
The start date |
|
End Date |
Date |
The end date |
|
Time Zone |
String |
Time zone of data |
|
Global Master Advertiser Id |
String |
Identifier for advertiser |
|
Location |
String |
Location of this report |
|
Page |
Integer |
Page number |
|
Page Size |
Integer |
Number of keywords on page |
|
Insert Date |
DateTime |
ChannelMix Field: when the row was inserted into the dataset |
|
ChannelMix Profile |
String |
ChannelMix Field: the ChannelMix Profile associated with the data |