LocaliQ | Web Event

Below are the measures and dimensions Alight Analytics considers standard for LocaliQ - Web Event dataset. The data is pulled for the previous 31 days on 1st and 15th of each month.

This dataset can be automatically activated without a ticket through Dataset Activation.

Pro Tip: If a different data pull day is required, please let the Product Support team know and they can adjust the refresh window to your preference.

Field Name

Type

Description

CVT Type

String

Request, Submit, or Unknown

Entry Type

Integer

7 (does not generate a lead event) or 8 (generates a lead event)

Web Event Name

String

Name of web event

Web Event URL

String

URL of web event

Name

String

Name of campaign

Global Master Advertiser Id

String

Identifier for advertiser

Start Date

Date

The start date

End Date

Date

The end date

Type

String

Type of campaign

Status

String

The Campaign status

Organization

String

Either reachlocal or gannett

Report Type

String

Type of report

Earliest Date Available

Date

How far back data is available

Report Start Date

Date

The start date of report

Report End Date

Date

The end date of report

Time Zone

String

Time zone of data

Interval Size

String

Interval size (none, day, calendar_week, or calendar_month)

Currency

String

Currency for advertiser

Global Master Advertiser Id

String

Identifier for advertiser

Location

String

Location of this report

Intervals High Web Events

Integer

A Request or Submit marked as high-value

Intervals Qualified Web Events

Integer

A non-lead generating CVT/Web Event

Intervals Date

Date

Date for interval

Intervals Non Qualified Web Events

Integer

A non-lead generating CVT/Web Event

Insert Date

DateTime

ChannelMix Field: when the row was inserted into the dataset

ChannelMix Profile

String

ChannelMix Field: the ChannelMix Profile associated with the data

 

 

 

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