Below are the measures and dimensions Alight Analytics considers standard for Bing - Campaign dataset. There is a one day lag on Bing, and data is pulled for the previous 31 days.
This dataset can be automatically activated without a ticket through Dataset Activation.
|The time period of each report row.
|The campaign name.
|The campaign status.
|The network where you want your ads to show.
|The account name.
|The cost per click (CPC) summed for each click.
|The number of clicks.
|The number of times an ad has been displayed on search results.
|The current network setting of an ad group.
|The device name attribute of a device OS target bid. The type of device which showed ads.
|The number of conversions.
|The revenue optionally reported by the advertiser as a result of conversions..
|Internal use: When the row was inserted in the table.
|When needed, distinguishes between Bing accounts – Contents defined by Alight.