Below are the fields ChannelMix considers standard for AdRoll - Ad Performance dataset. The schedule for AdRoll will refresh the last 30 days every day.
This dataset can be automatically activated without a ticket through Dataset Activation.
|The date the activity occurred.
|The ID of the Advertiser.
|The name of the Ad.
|The name of the Campaign.
|The name of the AdGroup.
|The EID of the Ad.
|The EID of the Campaign.
|Ad Group EID
|The ID of the Ad Group.
|The status of the main object in this row.
|The number of clicks.
|The number of conversions for all conversion actions that you have opted into optimization.
|The sum of your cost-per-click (CPC) and cost-per-thousand impressions (CPM) costs during this period.
|Count of how often your ad has appeared on a search results page or website on the Google Network.
|Internal use: when the row was inserted in the table
|The ChannelMix Profile; distinguishes between AdRoll accounts – Contents defined by Alight.