CallTrackingMetrics | Call Details Standard Dataset

Below are the fields that Alight Analytics considers standard for the CallTrackingMetrics | Call Details dataset. The default schedule will pull back the previous 10 days of data each day.

Field Name

Type

Description

Report Date

Date

 Call date

Account Name

Dimension

 Account name

Account ID

Integer

 Account ID

Ad Content

Dimension

Ad content

Ad Format

Dimension

Ad format

Ad Group Id

Dimension

Ad group ID

Ad Match Type

Dimension

Ad match type

Ad Network

Dimension

Ad network

Ad Slot Position

Dimension

Ad slot position

Ad Targeting Type

Dimension

 Ad targeting type

Adgroup ID

Dimension

Ad group

Billed Amount

Float

Billed amount

Billed At

Timestamp

Billed at

Called At

Timestamp

Called at

Campaign

Dimension

Campaign

Campaign ID

Dimension

Campaign ID

City

Dimension

City

Cnam

Dimension

Cnam

Country

Dimension

Country

Creative ID

Dimension

Creative ID

Day

Dimension

Day

Dial Status

Dimension

Dial status

Direction

Dimension

Direction

Duration

Integer

Duration

Keyword

Dimension

Keyword

Keyword ID

Dimension

Keyword ID

Medium

Dimension

Medium

Postal Code

Integer

Postal code

Ring Time

Integer

Ring time

Search

Dimension

Search

Sid

Dimension

Sid

Source

Dimension

Source

Source ID

Dimension

Source ID

Source Sid

Dimension

Source sid

Talk Time

Integer

Talk time

Tracking Number Sid

Dimension

Tracking number sid

Web Source

Dimension

Web source

Caller Address City

Dimension

Caller address city

Caller Address State

Dimension

Caller address state

Caller Address Country

Dimension

Caller address country

GA Campaign

Dimension

GA campaign

Ga Cid

Dimension

GA cid

Ga Medium

Dimension

Ga medium

Ga Events

Dimension

Ga events

Paid Cost

Float

 Paid cost

Paid Ad Format

Dimension

Paid ad format

Paid Medium

Dimension

Paid medium

Paid Ad Slot Position

Integer

Paid ad slot position

Paid Keyword

Dimension

Paid keyword

Paid Campaign

Dimension

Paid campaign

Paid Ad Match Type

Dimension

Paid ad match type

Paid Source

Dimension

Paid source

Paid Ad Group

Dimension

Paid ad group

Paid Ad Content

Dimension

Paid ad content

Paid Ad Network

Dimension

Paid ad network

Paid Ad Placement

Dimension

Paid ad placement

Webvisit Mobile

Dimension

Web visit mobile

Webvisit Location Host

Dimension

Web visit location host

Webvisit Device

Dimension

Web visit device

Webvisit Score

Float

Web visit score

Webvisit Keywords

Dimension 

Web visit keywords

Webvisit Location Path

Dimension 

Web visit location path

Webvisit Referrer Host

Dimension 

Web visit referrer host

Webvisit Referrer Path

Dimension 

Web visit referrer path

Webvisit Browser

Dimension 

Web visit browser

Call Path Route Type

Dimension 

Call path route type

Call Path Route Id

Dimension 

Call path route ID

Call Path Started At

Dimension 

Call path started at

Insert Date

Timestamp

Insert date 

Channelmix Profile

Dimension

Channelmix profile

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