Paid Social Performance - Overview

Overview 

Stop using your graduate degree to export reports from social media platforms and paste them into Excel! With the Paid Social Performance dashboard you can have all your performance data aggregated and ready for analysis and reporting everytime you need it. This dashboard provides a combined view of all your social media impressions, engagements, and conversions in addition to individual detailed views of each of the major platforms.

This report includes the following sources:

• Facebook Ads
• Twitter Ads
• Instagram Ads
• LinkedIn Ads
• SnapChat Ads
• Pinterest Ads
• Reddit Ads
• TikTok Ads

Paid Social Performance Summary

Leigh Doner, Senior BI Developer at Alight Analytics, provides a detailed tour of the paid social dashboard template that is available on ChannelMix!

BI Tools

• Tableau
• Power BI

Datasets

• v_oneview_paid_social_and_conversion