AdButler | Campaign Standard Dataset
This article details the dataset structure that Alight Analytics considers standard for the Campaign dataset from Ad Butler. There is a 1 day lag with a 30 day span that will be run daily.
| Field | Type | Description |
| Campaign Id | Dimension | The Id of the Campaign |
| Campaign | Dimension | The name of the campaign. |
| Type | Dimension | Specifies the focus of the statistics you are interested in viewing. |
| Advertiser Id | Dimension | The ID for the Advertiser |
| Flexible Type | Dimension | |
| Summary | Dimension | Whether to show a summary (true) or not (false) |
| Object | Dimension | A string denoting the current resource being requested or affected. |
| Roadblock Tags | Dimension | The tag to link this campaign to a roadblock. |
| Self | Dimension | The relative URL of the current resource being requested or affected. |
| Conversions | Number | Total conversions for all placements. |
| Payout | Number | Total payout for all placements. |
| Cost | Number | Total cost for all placements. |
| Responses | Number | Total responses for all placements. |
| Revenue | Number | Total revenue for all placements. |
| Clicks | Number | Total clicks for all placements. |
| E CPC | Number | Total CPC for all placements. |
| E CPM | Number | Total CPM for all placements. |
| Impressions | Number | Total impressions for all placements. |
| E CPA | Number | Total CPA for all placements. |
| Report Date | Datetime | Start date of the report. |
| Insert Date | Timestamp | ChannelMix Field: when the row was inserted into the dataset |
| ChannelMix Profile | Dimension | ChannelMix Field: the ChannelMix Profile associated to the data |