Marketers in charge of SEO for a website may lose visibility into some of the Paid Search efforts and keyword performance. The Keyword Search Performance template dashboard was developed to combine performance and engagement across paid and organic channels down to the keyword level.
This report includes the following data sources:
- Bing Ads
- Google Ads
- Google Search Console
- Google Analytics
This report includes one dashboard:
By selecting a date range, you can compare impressions, clicks, sessions and conversions over a prior period for your paid and organic search results. You can also view a query report and filter by your ChannelMix Profile.
This report is built on two datasets:
An aggregation of organic and paid search data.