This article details the dataset structure that Alight Analytics considers standard for the Promoted Pins Conversions dataset from Pinterest. We pull this with a 1-day lag and a 30-day span daily. We can only pull data for the previous 365 days.
Our default conversion attribution window is 30 day click, 30 day engage, and 1 day view.
Attribution day options are 1, 7, 30 and 60 (days). Attribution window combinations are entered as click/engage/view, i.e. [30, 30, 1]).
If you would like to have the conversion attribution window adjusted, please submit a ticket to our Product Support team and let them know what combination you would like the attribution window changed to.
| Field | Type | Description |
| Report Date | Date | The date for the reported metrics |
| Campaign Id | Number | The Campaign Id for the promoted pin |
| Campaign Name | Dimension | The Campaign Name for the promoted pin |
| Campaign Status | Dimension | The Campaign Status for the promoted pin |
| Ad Group Id | Number | The Ad Group Id for the promoted pin |
| Ad Group Name | Dimension | The Ad Group Name for the promoted pin |
| Ad Group Status | Dimension | The Ad Group Status for the promoted pin |
| Pin Id | Number | The Id for the pin |
| Pin Promotion Id | Number | The Id for the promoted pin |
| Pin Promotion Name | Dimension | The Name of the pin promotion |
| Pin Promotion Status | Dimension | The Status of the pin promotion |
| Conversion Name | Dimension | The name of the conversion type |
| Conversions | Number | The total number of conversions |
| Insert Date | Timestamp | ChannelMix Field: when the row was inserted into the dataset |
| ChannelMix Profile | Dimension | ChannelMix Field: the ChannelMix Profile associated with the data |
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