Data Enrichment | ChannelMix Standard Geo Mapping Country

Below are the fields Alight Analytics provides as the ChannelMix Standard Geo Mapping Country dataset. This is a Data Enrichment dataset that can be provided upon request. The data itself is provided directly by Alight and does not need to be manufactured or provided by the end user.

The purpose of this dataset is to help with data cleansing and to create suitable aggregation of geographic dimensions, even if the geographic values from differing data sources don't match. For example, you may have four different data sources reporting country values of 'US', 'USA', 'United States' and 'United States of America'. You can use this Data Enrichment dataset to provide the ChannelMix Country field value of 'US' which helps to aggregate all of these four variations into one. 

 

 

Field Name Field Type Description
Data Source Country String The country field value as provided directly from the data source
ChannelMix Country String The 2-letter country code, provided by Alight
Insert Date  Time  The time the record was inserted into ChannelMix
ChannelMix Profile  String  Alight assigned field in ChannelMix

 

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