We are excited to announce that Alight has been chosen to be a part of Pinterest’s Marketing Partners program as they roll out their new Analytics API! Pinterest’s goal is to gain feedback from users around necessary feature requests.
The primary goal of using this data will be to offer feedback to Pinterest on how you use the data, what you like about this report, and where you see areas of improvement.
Pinterest’s Analytics API provides partners with the ability to obtain analytics on general organic Pin performance as well as paid advertising campaigns through a combination of endpoints.
Full functionality of the Analytics API is listed below:
Organic Reporting datasets
Paid Reporting datasets
We will be sending out a survey at the end of the Beta testing period, which will enter you into a drawing to win a $10 Amazon gift card. You can also fill it out earlier if you have feedback before then here: Pinterest Analytics Report Feedback Survey
In the meantime, don’t hesitate to reach out with any questions as they arise through a ticket in our Help Center.