LinkedIn Ads | New Lead Fields Available in v_linkedin_ad_creative

Leads from ad form responses are now available within the newest version of the v_linkedin_ad_creative dataset.  These are leads that are counted when someone clicks on a LinkedIn ad that takes them to a form where they fill in details to be sent to the CRM (or any other data collection software) of the company that created the ad (LinkedIn Documentation).  The updated dataset will include two new fields named ad_form_response_leads and ad_form_lead_type.  Definitions of these fields can be found here.  Please send a ticket to the Support team if you would like for your existing v_linkedin_ad_creative dataset to be updated with this data.

 

IMPORTANT: LinkedIn will always only supply the last 90 days of data every day and data older than that is not included.